s Redline energy supplement launched a putative class action in. The brand has seen a 60% decrease in CPA since leveraging UGC across their most impactful customer touchpoints, like Google Shopping ads in search results.įor a community-built and bred brand like Redline Steel, amplifying the voice of their customers on every channel is essential to continued success - with Yotpo, it’s easy. Law360, New York (October 23, 2012, 5:49 PM EDT) - A man who says he was hospitalized after drinking Vital Pharmaceuticals Inc. īy leveraging this Yotpo-powered content, along with help from their agency partner MuteSix, Redline Steel has increased awareness of the brand while staying within their target CPA budget. I drank it so much I didn’t know what else to do with myself. I started like any virgin energy drinker, with Red Bull (sugarfree). Trust is vital, and Yotpo has played a significant role in boosting our conversion rates.” In fact, since partnering with Yotpo, Redline Steel’s conversion rates have increased by over 14%. Leave a Comment I’ve been drinking energy drinks for years. Now, we can show shoppers relevant reviews when they search for our products and come to our site. “User-generated content has been so powerful for us. This content, crawlable by Google, is pivotal for the brand’s SEO strategy, helping them rise to the top for key search terms, like “steel monograms.” With Yotpo, Redline Steel has collected over 245,000 customer reviews and 18,300 photos - and counting. From these channels, shoppers then arrive onsite to see UGC on both the homepage and product pages, building trust and boosting conversion for new and return traffic alike. Now, Redline Steel invests heavily in expanding the reach of their UGC in fact, they now display this content in social posts, retargeting ads, retention ads, and more. It’s a massive power tool.”įeaturing reviews and ratings on Google Shopping has made a massive impact on the brand’s acquisition strategy. ![]() There aren’t many other brands in our industry that have leveraged these reviews within Google as we have with Yotpo. We’re the brand that stands out in the home decor space. “ The power of visibility and trust is incredible. “What I love the most is Yotpo’s integration with the Google Shopping network,” says Wayne. Redline Princess is an vitality drink aimed on the feminine inhabitants. To drive engagement at the early touchpoints, the brand features these reviews in search results. Black Princess Back to the Red by Cervejaria Petrpolis is a Lager - American Amber / Red which has a rating of 3.3 out of 5, with 4223 ratings and reviews. By implementing Yotpo’s Reviews solution, Redline Steel could collect thoughtful reviews from their customer base - and then display that impactful content at the most crucial stops along the buyer journey.
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